Google and Meta are enjoying a digital ad boom, as artificial intelligence automates marketing and drives record sales.

Sydney Sweeney’s American Eagle ad sent shockwaves through the advertising world, winning immense praise and triggering fierce backlash as well – but experts are saying that the ad represents a ...

Forbes contributors publish independent expert analyses and insights. Dan Gingiss covers news impacting your customers and employees. Everything about artificial intelligence tends to move at warp ...

Netflix launched its cheaper, ad-supported option in late 2022. Its growth is starting to contribute to overall revenue. Co-CEO Greg Peters said during the company's fourth-quarter earnings call this ...

Search remained the largest ad channel in 2025, but growth slowed as advertisers shifted spend to newer, AI-driven formats.

Despite Spotify's strong performance overall, its ad business is struggling. Ad buyers say they have been disappointed by a decline in customer service amid high staff turnover. Spotify hopes a raft ...

Generative AI is the new ad land obsession: a shiny promise of a fully autonomous world of self-driving advertising. But behind the hype lies the costly delusion that automation can replace judgment ...

AI in advertising has gone from a buzzword to a full disruptor in what feels like just a few months. If CES was any indication, there is no sign of this slowing down. Yet, although everyone’s talking, ...

OpenAI's slow, conservative rollout of ads on ChatGPT is frustrating some partners, who are excited about the opportunity, ad industry sources told CNBC Three of the world's largest ad agencies, WPP, ...

A new Dunkin' Donuts ad has people on social media in a furor over "genetics" for the second time this week. The breakfast food franchise released a short spot for its new summer Refresher drinks on ...

Amazon Ads leverages Amazon’s strengths. Amazon's ad business is already a $50+ billion powerhouse. There are multiple levers to grow this business. What makes this business so powerful is its ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. AI-powered ad tools are rapidly gaining market share. Meta CEO Mark Zuckerberg memorably declared last ...