Book building is the process by which an underwriter attempts to determine the price at which an initial public offering (IPO) will be offered. An underwriter, normally an investment bank, builds a ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Anna David With a ...

I had the privilege of conversing with Josh Bernoff, author of the new book, “Build a Better Business Book: How to Plan, Write, and Promote a Book That Matters.” Bernoff is a seasoned expert in the ...