In LEGO's new Star Wars Smart Play sets, the designers merged their traditional brick builds with interactive media. These ...

See how the Moon orbits the Earth and how the Earth orbits the Sun with this interactive LEGO Technic model for 15% off.

Lego unveiled Lego Smart Play at CES 2026, a new screen-free platform that lets Lego builds respond to physical play in real time. The system is powered by a Lego Smart Brick with sensors, sound, and ...

Not a day goes by without an impressive new launch from LEGO, but this is set to be one of its biggest innovations yet. Smart Play is a brand new platform that's designed to bring the bricks and play ...

LEGO is releasing its most anticipated builder collection yet, and fans are eagerly waiting to get their hands on the new Star Wars SMART Play Series. New from LEGO are seven Star Wars SMART Play Sets ...

BILLUND, Denmark & LAS VEGAS, Nevada — The LEGO Group unveiled LEGO SMART Play, a new interactive platform set to transform the way children and families build and play with LEGO bricks. The ...

The NASA Artemis Space Launch System is completely out of stock on lego.com and the same set is being sold for $259.99 at Walmart. What might’ve sounded like a lost cause is actually the opposite- but ...