Mobile interstitial advertisements are popular with marketers but can be controversial with customers. These full-page pop-ups, which appear as a pit stop on the way to a target webpage, have been ...

Google Play has updated its developer program policies with a number of new rules that will be phased in over the coming months, including some new restrictions on how apps use ads. Beginning ...

The 320×480 ad unit is a mobile ad with dimensions of 320 pixels wide by 480 pixels tall. This ad size is known as a Mobile Interstitial. It is generally pretty effective but also pretty annoying.

Two years ago, Google introduced the mobile-friendly label. Then we witnessed ‘mobilegeddon’, where Google began prioritizing these mobile sites. Now, they are cracking down on mobile sites offering a ...

As I reported yesterday on Search Engine Land, Google announced they are launching a new search algorithm penalty, to demote mobile pages that have "intrusive" interstitials that get in the users way.

Next year, the search giant will roll out a Chrome browser version with built-in blocking of annoying and intrusive ads. Columnist Sherry Bonelli explains why and provides tips for getting your site ...