For the uninitiated, Coinbase — a cryptocurrency exchange — ran a 60 second spot that featured a QR code bouncing around in a way reminiscent of old DVD screensavers. It was a roaring success.
It’s a simple thing we encounter many times every single week – often while in a hurry. You pull up at a parking spot, scan a QR code and pay within seconds. Or you sit down at a cafe, scan a code to ...