Lay's Just Released New Limited-Edition Flavors in the US and They Won't Be Around for Long ...

Along with star-studded ads anchored on a real watch party, the brand is hosting a 4 million followers-strong WhatsApp group ...

The fan-submitted flavor contest is taking ideas once again after a seven-year hiatus Frito-Lay North America It’s time to get your head in the chip game. Lay’s is asking fans to submit uniquely ...

Now, Lay’s is celebrating the FIFA World Cup 2026 with its most ambitious limited-edition drop ever. The brand is releasing ...

What the world’s biggest soccer competition taught one of the world’s biggest brands about the limits of a ...

Lay’s will launch 3 World Cup-themed chip flavors in the U.S. this May, part of a global rollout featuring 40 limited-edition ...

This article may contain affiliate links that Yahoo and/or the publisher may receive a commission from if you buy a product or service through those links. Over the years Lay’s has launched dozens of ...

Lay’s, the 100-year-old potato chip brand well known for its thin, crispy product and bright yellow packaging, is undergoing a rebrand. But this is no marketing stunt. The company simply wants to ...

Lay's is activating two major marketing campaigns for the FIFA World Cup 2026™. The campaigns include the return of Lay's ...

The three finalists for the competition were originally announced in April Lay's Lay's has finally announced the winner of its Do Us A Flavor contest — and Bacon Grilled Cheese flavored potato chips ...