Rutgers Business School is offering a new master’s degree for marketing professionals who are interested in learning how to apply AI and other tech-driven tools to better analyze and understand data ...

Krystle White, who will be the first student to complete the new Rutgers Master of Science in Digital Marketing Program, was offered a job at Oracle in June. Wed, September 30, 2020 Krystle White ...

Facebook has a new online marketing analytics program through Coursera to get you certified in about 5 months. Here's what ...

Functional marketing leaders looking to get exposure to the broader marketing organization and looking to enhance their leadership, influence, team-building skills and mastery of marketing techniques ...

WEST CHESTER – The Greater West Chester Chamber of Commerce and West Chester University are kicking off the 2020 fall session of their Marketing Partnership Program. The program, now in its second ...

As one of the pioneers in the influencer marketing space, we have worked with many brands over the years and have seen our fair share of successes and failures of influencer programs. Behind the vast ...

Budget approval has been given and your marketing is up and running. But the sales don't match expectations. Do your sales techniques complement the marketing programme? Could they actually be ...

You may be a free spirit, but you probably wouldn't jump in your car and embark on a cross-country road trip without planning - planning your route, the stops along the way, where you'll stay, and ...

Here in the marketing world, we should never become complacent. And that includes when designing our marketing programmes. Each programme has new objectives and therefore needs to be tailor-made to ...