The Coca-Cola Company has launched a new global platform for Sprite, titled “It’s That Fresh,” marking what the brand describes as a bold new chapter for the world’s leading lemon-lime beverage. In a ...

While Coca-Cola is iconic in its own right, the beverage company loves to introduce new and unique flavors of beloved sodas that align with the seasons. And there are several exciting sips for spring, ...

Molly Burford is a contributing writer with almost 10 years of experience in digital media. Her work has appeared in Teen Vogue, Allure, Thought Catalog, Cosmopolitan, Glamour, Wikileaf, among others.

Sprite has launched “It’s That Fresh,” a platform that unites the brand’s expression globally through a refreshed visual identity, global partnerships and more, per details shared with Marketing Dive.

If you’ve ever cracked open an ice-cold Sprite on a hot summer day, or taken a sip of the soda fresh from a McDonald’s machine, you’ve probably experienced that eye-widening first moment that the ...

Prefer Newsweek on Google to see more of our trusted coverage when you search. Sprite is officially back on the NBA stage as part of a new multiyear global deal between the NBA league and The ...

With spring on the horizon, Sprite is introducing a zesty new flavor with hints of mango. Sprite Chill Mango Citrus is the newest limited-edition Sprite Chill, offering "innovative cooling sensation ...