UK marketers have burst into 2026 with a surge of renewed momentum, as the latest IPA Bellwether Report points to a sharp ...
Agencies see signs of maturity in the new ad business, such as StackAdapt joining, but it is still an experimental media buy ...
StackAdapt, the AI advertising and orchestration platform, has announced the launch of its dedicated Live Events campaign workflow designed to help advertisers ...
StackAdapt ( the leading AI advertising and orchestration platform, today announced the launch of its dedicated Live Events campaign workflow designed to help advertisers activate and manage CTV ...
Nearly 90% of consumers say they prefer personalized ads to non-personalized ones—and location is becoming one of the most powerful personalization signals available. In 2025, advertisers spent at ...
StackAdapt (www.stackadapt.com), the leading AI advertising and orchestration platform, today announced it has been named a Strong Performer in The Forrester Wave™: Omnichannel Advertising Platforms, ...
AI-powered ads are becoming a significant driver of US advertising growth. Madison and Wall estimated that AI-powered ad revenue will grow 63% this year. A version of this post appears in the CMO ...
From sportswear to cosmetics, brands love telling women they are strong and empowered. But women can spot inauthentic, performative messaging a mile away. New research by Macquarie University Ph.D.
The programmatic advertising landscape is shifting faster than ever, and keeping pace requires more than just new tools—it demands a fundamental rethink of how technology and strategy intersect. In ...
AI in advertising has gone from a buzzword to a full disruptor in what feels like just a few months. If CES was any indication, there is no sign of this slowing down. Yet, although everyone’s talking, ...